Continuing Education Lifelong Learning Annual Human Resources Management Conference

Annual Human Resources Management Conference

Human resource person in a room with people

71st Annual Human Resources Management Conference

October 29-30, 2025

Overview

Hosted by The University of Alabama, the Human Resources Management Conference is designed to develop the full range of skills and knowledge vital to the success of the contemporary human resource professional. Presented by experienced human resource and employment law experts from around the state and across the country, this conference is consistently referred to as a must-attend event!


Who Should Attend

Human resources

The Alabama HRM Conference hosts human resource leaders, innovators, and influencers throughout Alabama and the surrounding southern states. Participants come from the following functional areas within companies and organizations:

  • Small business owners and managers
  • Employee and industrial relations
  • Organizational development
  • Benefits and compensation
  • Selection and placement
  • Safety and security
  • Training and development
  • Legal compliance

Participants submitted a survey highlighting what they enjoyed most from the 2024 Conference. Here are a few of the highlights:

“Thank you for all the hard work you put in to make this a great conference! I attend multiple conferences during the year, and this is by far my favorite. The content is always relevant, and the speakers are always great.”

“Excellent content and speakers!”

“I liked the variety of the big room, the breakouts, and the food was awesome!”

“The variety of topics and the HR law updates!”

“Another great conference in the books!  See y’all next year!”

2025 Agenda

Cultivating Growth, Embracing Change

Wednesday, October 29, 2025
TimeSessionSpeaker(s)
7:45am – 8:45amRegistration, Breakfast, Exhibitor Showcase
8:45am – 9:00amWelcome and Announcements
9:00am – 10:30amOpening Keynote 

Shatterproof Leadership:

Elevating Resilience and Purpose in the Workplace
Lauren Sisler

ESPN Sports Broadcaster, Author, Public Speaker
10:30am – 11:00amBreak and Exhibitor Showcase
11:00am – 12:00pmTo Investigate or to Not (Consult): That is the QuestionLance Lieb

Regions Bank
Communication and Human BehaviorJason Parks
On the Cusp-A Transformational WorkshopTonya Hill-Allen

Inspired Action Consulting
12:00pm – 1:00pmLunch Keynote

HR Should Not Be So Scary: Putting the Human Back in HR
Panel Discussion

Tracy Webster, Toni Webster, Jennifer McNeil, Lexie Glover
1:00 pm – 2:00 pmEmployee Handbook Best PracticesMatthew Scully

Burr & Forman, LLP
Leveraging Data and AI for ValueRobin Hunt

ThinkData Solutions
Leadership and Team DynamicsJason Parks

Certified Maxwell Leadership Coach and Speaker
2:00pm – 2:30pmBreak and Exhibitor Showcase
2:30pm –4:30pmAfternoon Keynote 

From Friction to Function: Transforming Workplace Conflict into Opportunities
Asst. Dean Cassandra W. Adams, JD, University of Alabama School of Law

Barika Hamilton, University of Alabama at Birmingham
4:30pm – 6:00pmNetworking Reception

Entertainment District: HR After Hours
Thursday, October 30, 2025
TimeSessionSpeaker(s)
8:00am – 9:00amBreakfast and Exhibitor Showcase
9:00am – 10:30amLegal UpdateBrock Phillips

Maynard Nexsen PC
10:30am – 11:00amBreak and Exhibitor Showcase
11:00am – 12:00pmThe Science of Problem SolvingMorgan Harrison

Alabama Productivity Center
How to Identify and Priortize Employees for Pay Adjustments

Ed Hagar

Ingalls Shipbuilding
Ed Hagar

Ingalls Shipbuilding
A Strategy to Drive Employee Engagement – Rethink How People WorkDonna Chetta

Wellness Dimensions, LLC
12:00pm – 1:15pmLunch Keynote 

Mental Health and Addiction
Candace Smith

HealthMed
1:15pm – 1:30pmBreak and Exhibitor Showcase
1:30pm – 2:30pmFeedback and FeedforwardLorrie Coffey

Horizon Point Consulting
Why Am I Being Sued? Managing a Catastrophic Accident or Fatality in the WorkplaceBruce Henderson

Phelps, Jenkins, Gibson & Fowler, LLP
From Conflict to Clarity: Navigating Difficult Conversations with ConfidenceJermie Howell

Inline Electric
2:30pm – 2:45pmSocial Meetup:

Break and Exhibitor Showcase
2:45pm – 3:45pmPerformance ManagementAndrea Lewis

Human Capital Services, LLC
The Business Case for SafetyRandy Easterling

UA Safestate
Artificial IntelligenceLee Laska, Jason Miller, Dawn Horn

The University of Alabama
3:45pm – 4:00pmConference Finale – Door Prizes and Adjourn

Speakers

Lauren Sisler

Lauren Sisler
Lauren Sisler Bio

Lauren Sisler is a national award-winning sports broadcaster who has been captivating audiences with her insightful coverage on ESPN since 2016. Not only is she a powerhouse in the broadcasting world, but she’s also the author of the compelling new book, ‘Shatterproof.’ As a sportscaster and former collegiate gymnast, Lauren is passionate about sports, but even more passionate about telling the stories of the coaches, athletes, and fans who make it more than a game. Lauren’s life was not always marked by victories. In 2003, as a freshman at Rutgers University, tragedy struck when she unexpectedly lost both parents within hours of each other to their hidden battle with prescription drug addiction. Through her grief, Lauren emerged from the shadows of shame and found renewed hope. “I carried that shame until I finally realized I wouldn’t let the pain I harbored define me, just like it didn’t define my parents.” Harnessing her pain as a catalyst for growth, Lauren embraced her story, transforming her anguish and heartbreak into a source of strength and healing. She now recognizes that living courageously and authentically can unlock remarkable potential, and she embodies this truth in every aspect of her life. Through vibrant storytelling, Lauren connects deeply with her audience, motivating them to redefine their own stories to find peace and purpose. “Your story is significant. Learn to love it, then do something with it.” Her message is clear: confront adversity with bravery, own your story, and let it propel you towards a future filled with greater meaning and fulfillment.

Jennifer McNeil

Jennifer McNeil
Jennifer McNeil Bio

Jennifer McNeil is the Vice President of Human Resources at AmFirst, bringing 17 years of dedicated service to the organization. She began her career as a Teller and progressed through a series of roles that gave her a comprehensive view of the company’s operations. Jennifer holds a bachelor’s degree from Troy University, and her academic background, combined with her hands-on experience, guides her collaborative and people-focused leadership style. She is committed to supporting employees and strengthening AmFirst’s workplace culture as the company continues to grow.

Lorrie Coffey

Lorrie Coffey Bio

Lorrie Coffey is a Talent Management Consultant at Horizon Point Consulting, Inc. with experience in strategic human resources planning and strengthening of human resources infrastructure. She has experience working with organizations to implement HR best practices, compliant HR policies, and advanced HR technologies. She has a passion for helping organizations strengthen their talent management strategy and become employers of choice.  Lorrie’s role includes conducting full-scale HR audits, classification and compensation strategy analysis and design, HR process design and implementation, recruiting, and interim onsite HR support. In addition, Lorrie has experience in payroll and benefits administration. Lorrie’s extensive research skills ensure that each project is completed with the utmost diligence.  Lorrie graduated from James Madison University in Harrisonburg, Virginia, with a bachelor’s degree in Psychology with a minor in Criminal Justice. She earned her Master’s of Jurisprudence in Labor and Employment Law at Tulane University Law School and is a member of the American Bar Association. She is a certified Senior Professional in Human Resources (SPHR) and a Society of Human Resources Senior Certified Professional (SHRM-SCP).

Randy Easterling

Randy Easterling
Randy Easterling Bio

Randy Easterling, MSPH, CIH, CSP is the Safety Program Supervisor for The University of Alabama Safe State Occupational Safety and Health Consultation Program.  He has over 35 years of professional experience as an industrial hygienist and safety engineer.  He is a Certified Industrial Hygienist and Certified Safety Professional.  He has the degree of Master of Science in Public Health from UAB’s Industrial Hygiene Program.  He is a Past President of the Alabama Chapter of ASSP.  He was the ASSP Region IV and Alabama Chapter Safety Professional of the Year.  He serves on the Board of Advisors for the Deep South Center.

Donna Chetta

Donna Chetta
Donna Chetta Bio

Donna Chetta, RN, BSN, MS, CHES®, CHC, a seasoned professional with over twenty years of military service, has transitioned into a thriving career as a health educator, safety and health program consultant, and worksite engagement coach. Her extensive experience in high-stress leadership roles has not only equipped her with the necessary knowledge and skills but also instilled in her a deep passion for developing training programs aimed at enhancing employee well-being, fostering engagement, and preventing burnout. As the owner of Wellness Dimensions, LLC, a veteran-owned small business based in Alabama, she is unwaveringly dedicated to helping organizations promote safety, health, and high performance among their employees and staff. After retiring from her military career, Donna earned her Bachelor of Science in Nursing from Louisiana College and gained valuable experience across various hospital settings. She is a certified health coach and a health education specialist (CHES®). Notably, she played a pivotal role in developing engagement skills training for clinical coach nurses at a startup in remote patient monitoring, a contribution that significantly enhanced patient engagement and retention in the healthcare field. Wellness Dimensions, LLC offers tailored wellness and leadership solutions for both individuals and organizations. Donna’s expertise lies in designing customized health promotion programs, leadership development initiatives, team-building programs, and strategic planning. Her deep understanding of team building and leadership training enables leaders to enhance employee development and organizational growth, empowering them to increase work engagement and resiliency. Additionally, she holds a Bachelor of Science in Business from Upper Iowa University and a Master of Science in Health and Human Performance from Northwestern University, with a concentration in Health Promotion.

Tonya Hill-Allen

Tonya Hill Allen
Tonya Hill-Allen Bio

Tonya Hill-Allen is CEO of Inspired Action Coaching and Consulting. She is a former Human Resources senior manager and executive steering team member who directed the Talent and Culture division of a government contractor. She has over 25 years Human Resources expertise and has proven success in talent acquisition, learning and leadership development, culture and engagement and executive coaching to implement change for organizational excellence. Tonya is the Founder and Executive Director of Diane’s Heart nonprofit. She’s the author of “Diane’s Heart: Transforming Loss to Purpose and Legacy.”

Jermie Howell

Jermie Howell
Jermie Howell Bio

Jermie Howell is a seasoned HR professional, leadership trainer, and consultant who values dedication, company loyalty, and excellence. One of his favorite quotes is “The standard of excellence is always under construction”, and he has spent the last eight years of his career training and developing professionals to be better leaders, regardless of their position title. Jermie graduated from the University of North Alabama with a bachelor’s degree in Business Management. He spent thirteen years working in Human Resources at the U.S. Space and Rocket Center, seven years as the Director of Human Resources at Madison County, and the last 2 years as the Director of Human Resources for Inline Electric and Supply Company. Jermie is the host of the Lighthouse Leadership podcast, where he seeks to ignite, improve, and inspire leaders.

Jason Parks

Jason Parks
Jason Parks Bio

Jason Parks is known for his visionary leadership and his anything is possible attitude. With 20 years experience in corporate communications, professional development and non-profit management, Jason is a sought after motivational speaker and professional trainer. He’s spoken to over 2,200 audiences, from professional development workshops to public diplomacy with world leaders, and frequently speaks on leadership, effective communication, and conflict resolution.  Jason is the CEO of The Parks Group, LLC, Senior Pastor of Refuge Church and President of The Possible Project. He is a subject matter expert in leadership at the University of Alabama in Huntsville, teaches executive education at the University of Alabama and has earned the designation Certified Maxwell Leadership Speaker, Coach & Consultant. He’s earned a BS in Communication Arts, Master of Business Administration, Master of Divinity and was awarded a Honorary Professional Doctor of Leadership.

Barika McNeal Hamilton

Barika Hamilton
Barika Hamilton Bio

Barika McNeal Hamilton has proudly dedicated the last 23 years to serving the corporate, academic, and medical communities, making a meaningful impact in each sector. Her career began at Ryder System Inc. in Rainbow City, AL, where she served as a logistics manager for 14 years. She led a team of 150 dedicated to supply chain delivery for Honda Manufacturing of America. In 2017, Barika fulfilled her long-held dream of entering academia by joining the University of Alabama as a business consultant. From 2019 to 2023, she held the position of director of fiscal and administrative affairs at Samford University’s Cumberland School of Law. Currently, Barika is the director of the UAB Family Clinic in Birmingham. She is passionate about enhancing recruiting and retention strategies, human resources planning, driving continuous improvements, and championing patient advocacy. Her dedication to these areas not only fosters a thriving workplace environment but also ensures that patients and employees alike receive the highest quality experience possible. Barika also facilitates strategic planning for non-profits, hosts energizing staff retreats, and offers one-on-one leadership coaching and training for emerging leaders as well as seasoned professionals. Barika has a Master of Business Administration from the University of Alabama at Birmingham, a Master of Studies in Law from Samford University, and a Bachelor of Science degree from Alabama A&M University.

Bruce Henderson, J.D.

Bruce Henderson
Bruce Henderson Bio

Bruce Henderson, J.D., has been practicing labor and employment law and representing management for 35 years. Mr. Henderson has represented employers in over 25 states in all aspects of labor and employment law. He has handled discrimination jury trials in California, Iowa, Alabama, Tennessee, and Mississippi and has successfully defended strikes and labor disputes and negotiated collective bargaining agreements in Pennsylvania, Iowa, Nevada, Oklahoma, Indiana, Illinois, Alabama, California, and New York. He has been recognized by his peers as being among the best in his field and was awarded an A.V. rating by Martindale Hubbell in 2003. Mr. Henderson holds a Juris Doctorate from the University of Memphis School of Law (1983) and a B.A. from Rhodes College, Memphis, Tennessee (1980).  Mr. Henderson is a member of the Human Relations Committee for the Business Council of Alabama. He is a graduate of the 2005-2006 class of Leadership Tuscaloosa and served on the Board of Directors and as President and Assistant District Governor for the Rotary Club of Tuscaloosa. He has also served on the Board of Directors and as President of Big Brothers and Big Sisters of West Alabama. He is President of the West Alabama Society for Human Resources Professionals, the Alabama Press Association and the Inland Press Foundation. Presently, he is on the Board of the United Way of West Alabama and chairs the Future Giving Committee. He also served as Counsel to the Chamber of Commerce of West Alabama from 2014-2016, where he was awarded the “Distinguished Service” award.

Dean Cassandra Adams

Cassandra Adams
Dean Adams Bio

Dean Cassandra Adams is an Alabama Law Fellow, a graduate of the Alabama State Bar Leadership Class 13, a former member and vice-chair of the board of directors for the Birmingham Civil Rights Institute, a past chair of the board of directors for Alabama Appleseed and has served the state and local bar associations in several capacities. In 2020, Governor Kay Ivey appointed her to Alabama United, an initiative created to hold conversations about the root of the challenges facing African American communities around the state. She was recognized by the Birmingham Business Journal as a 2020 “Woman to Watch” and was selected as one of the “30 Faces of Pro Bono” by the Alabama Lawyer magazine. The Alabama State Bar named her Pro Bono Mediator of the Year (2016) and has given her the President’s Award (2021) in recognition of her exemplary service. In 2024, Dean Adams was presented with the Alabama State Bar’s Michael D. Ermert Award, given for outstanding constructive service to the legal profession in Alabama.

Jillian Miles Massey

Candace Smith
Candace Smith Bio

Candace Smith graduated from the University of Alabama and worked as the National Marketing Director for Health America, where she presented seminars about all mental health issues while working with a division that offered various insurance and investment plans.  Additionally, Candace has worked in the medical field, managing practices, and has served as administrator for a drug and alcohol rehabilitation center in Calera, Alabama. She serves as a mentor for those addicted to various chemical and behavioral issues. Having had personal loss in her own life with mental illness, she has developed a compassion and a strong desire to help others, not only to change their lives but also to save their lives by showing them a direction to obtain a joyful and fulfilling life.

Brock Phillips

Phillips
Brock Phillips Bio

Brock Phillips is an Associate in Maynard Nexsen’s Labor & Employment Practice Group.  He assists clients with a broad range of labor and employment matters, including cases arising under Title VII of the Civil Rights Act, Section 1981, the Age Discrimination in Employment Act, the Americans with Disabilities Act, the Family, and Medical Leave Act, the Fair Labor Standards Act, the National Labor Relations Act, and whistleblower statutes, including the Sarbanes-Oxley Act of 2002. Brock counsels clients engaged in Department of Labor audits and investigations, as well as grievance proceedings. He also offers consultation to employers in need of assistance drafting or updating employment handbooks and policies. Brock received his J.D. from the University of Virginia School of Law, where he served as the Development Editor on the Managing Board of the Journal of Law & Politics. He earned his B.A. in Political Science from Auburn University.

Lance Lieb

Lance Lieb
Lance Lieb Bio

Lance Lieb has spent 15 years in the financial services industry as a managing leader, Learning and Development Facilitator, and Employee Relations consulting professional. Lance holds an undergraduate degree in International Business from Troy University where he was a collegiate athlete, as well as a Master’s degree in Business Administration from the University of North Alabama. Lance holds a Senior Certified Professional Credential from SHRM.

Robin Hunt

Robin Hunt
Robin Hunt Bio

Robin Hunt has spent over 20 years helping people see their everyday work with data in a whole new way. As co-founder of ThinkData Solutions, Inc., she’s on a mission to

empower others through education and data, encouraging lifelong learning and self- investment. Alongside her business partner, Daniel Bishop, Robin has built a woman and minority-owned business in Birmingham, Alabama, with national and international reach. She’s the author of the Official CompTIA Data+ and co-author of CompTIA DataSys+ content, and ThinkData is an authorized training provider for these certifications. Robin has developed practical, career-focused curricula, including courses for LinkedIn Learning and Microsoft’s Global Skills Initiative. Her Learning Data Analytics course has been a top 20 course in the LinkedIn Library for the past two years and is available in 17 languages, helping learners worldwide build essential data skills. Her work extends beyond the classroom—ThinkData supports research teams with datasets and collaborates with state agencies to shape data education.

Ed Hagar

Ed Hagar
Ed Hagar Bio

Ed Hagar is responsible for administration and design of Ingalls Shipbuilding’s pay, executive compensation, and HRIS systems. At Ingalls, Ed has served as Manager of Compensation, Benefits, and HRIS since 2011, supporting a workforce of 11,000. Ed has over 25 years of experience in the human resources field. Prior to joining Ingalls Shipbuilding in 2003, Ed spent 7 years as an HR Generalist in positions of increasing responsibility. Before his HR career, Ed spent 3 years as an Economic Analyst with the Central Intelligence Agency’s Directorate of Intelligence. Ed holds a Bachelor of Science degree in Economics and a Master of Arts degree in Human Resource Management, both from The University of Alabama, summa cum laude. He is an instructor in Human Resources at the University of South Alabama, and past instructor of statistics at Samford University and economics at Birmingham-Southern College

Morgan Harrison

Morgan Harrison
Morgan Harrison Bio

Morgan Harrison is the Senior Productivity Engineer for the Alabama Productivity Center, an outreach center in the Culverhouse College of Business at The University of Alabama. There, she leads trainings for companies across the state in topics such as Lean Principals, Problem Solving, Process Improvement, Leadership, Communication, and Quality Management Systems.  She also facilities internships for companies throughout Alabama, while mentoring student interns.  Morgan is a graduate of The University of Alabama with a Bachelor of Science in Industrial Engineering. Previously, Morgan worked for Michelin as an Industrial Engineer in one of their tire manufacturing facilities. She also had a 12-year career in telecommunications, working for AT&T contractor company, Summit Engineering Services. She served as the Manager of Database Operations where she oversaw a team of Data Specialists. Her work also included project management, reviewing and approving invoices, training employees in the use of various databases, and maintaining access control for many AT&T databases. In addition, she had the role of Quality Control Specialist, as well as Designer for Outside Plant Engineering jobs. Morgan serves on the Society of Women Engineers Advisory Board at The University of Alabama

Andrea Lewis

Andrea Lewis
Andrea Lewis Bio

Andrea Lewis is a certified and award-winning professional with more than 20 years of progressive leadership, coaching, and business ownership experience in the field of human resources, customer service, and training. She is the creator of The Great Facilitator Institute©.  Her firm facilitates Talent Assessments and coaching to individuals and organizations that value the importance of self-awareness and helps to build a development plan for growth. Andrea Lewis attended Alcorn State University and has a Bachelor’s in Business Administration.

Lee Laska

Lee Laska
Lee Laska Bio

Lee Laska is an Assistant Director in ITAS, a unit of OTIDE. He is the Team Lead for Creative Academic Media Services.  He has an extensive background in NFL Films, commercials, and feature film production. His experience includes 15 years in higher education and 10 years in the military as a contractor for TRADOC and DHA. Currently a PhD student with UAOnline, Lee is actively experimenting with AI applications for media production and student engagement. Lee enjoys translating his professional production skills to enhance media production for faculty and online students. He has presented at several conferences including Teaching with AI (two sessions with Dr. Tyler Roberts and Jason Miller) in Orlando FL, CoTL in Mobile, AL and (once again with Dr. Roberts) for the AI in Real Time ID Network for the State of Florida. Demystifying AI is a passion of his and has taught several sessions for OLLI (Adult Learners) and presented to a number of groups, from community developers to K-12 educators. He holds a Bachelor in Fine Arts in Motion Pictures and Television Recording Arts from Florida State University and a Master of Arts in Media and Communication from Norfolk State University and is currently pursuing his PhD at the University of Alabama in Instructional Leadership – Instructional Technology. 

Dawn Horn

Dawn Horn
Dawn Horn Bio

Dawn Horn is the Program Manager for ACCESS Virtual Learning at the University of Alabama Support Center. With 12 years of experience in education, she began her career as a history teacher before transitioning into virtual learning leadership. Over the past four years, she has partnered with more than 50 schools across central Alabama, supporting student success in asynchronous, web-based courses. She brings a strong background in both education and technology, holding a Bachelor of Science in Management Information Systems and a Master of Education in Secondary Education, both from the University of Alabama. Her current focus includes using AI and data analytics to improve student outcomes and provide proactive support to schools across the state.

Matthew Scully

Matthew Scully
Matthew Scully Bio

Matthew Scully is a partner at Burr and Forman, LLP where he represents management in the area of labor and employment law. His practice is proactive, focused on managing the complex economic, legal and business decision employers must make in effectively managing their workforce. Matthew has considerable experience litigating and advising clients concerning all aspects of employment law, including workplace investigations, disciplinary actions, employment policies, and managing leave. He has experience working with clients in various industries and with small, medium and large sized employers, including Fortune 500 companies. He also represents employers in responding to traditional union organizing, unfair labor practice matters before the National Labor Relations Board, labor injunction proceedings and grievance arbitrations. His practice is focused on helping businesses during union campaigns, and often provides training to supervisors and managers on positive employee relations. Matthew is a frequent presenter on a number of human resource matters, including developments under the National Labor Relations Act and Title VII.  Matthew has a Bachelor of Science and Masters in Business Administration. He also obtained his Juris Doctorate from The University of Alabama School of Law.

Jason Miller

Jason Miller
Jason Miller Bio

Jason Miller is the Director of Technology for the Office of Teaching Innovation and Digital Education(OTIDE) at the University of Alabama. He has a degree (BA) in Computer Network Administration from UA. Currently pursuing an MA in Instructional Technology. His professional interests include providing the highest quality IT support while pursuing cutting-edge technology through thoughtful innovation. Early Adopter of Technology and AI Enthusiast.  Jason has presented at the 2025 South Alabama Conference on Teaching and Learning and the 2025 University of Central Florida Teaching and Learning with AI Conference.

Conference Location and Lodging

The 71st Annual Alabama HRM Conference will be held at Hotel Capstone located in the heart of Tuscaloosa on The University of Alabama campus.

Directions

Parking Your Vehicle

Attendees can park at Hotel Capstone if you are a registered guest or at the Capstone Parking Deck, which is located across the street from the Bryant Conference Center. A limited number of handicap parking spaces are available in front of the Conference Center.  Approximately one week prior to the conference start date, you will receive a parking permit. The parking permit will only be valid for the Capstone Parking Deck and the handicap spaces in front of the Bryant Conference Center.  Hotel parking requires a parking pass from the hotel if you are a registered guest.

Hotel Accommodations

HotelHotel Capstone
320 Paul W Bryant Dr,
Tuscaloosa, AL 35401
205-752-3200
Cost$134/night
Room Block DatesOctober 28th to 29th
Reservation DeadlineSeptember 28th, 2025
The remaining rooms will be returned to regular hotel inventory by this date.

Make your hotel reservation online:

Please use the direct link above when making your reservation online. Only the dates and room types contracted are available at the contracted rate — rooms requested outside of your block dates or different room types are based on availability and at the prevailing rate.

Book your room by phone:

  • The Agent will ask for an email address, so that we may email your confirmation letter. They will also be able to provide the confirmation number for you over the phone.
  • Please be prepared with your payment method as it will be required to make a reservation over the phone.

Registration

Attend the 71st Annual Human Resources Management Conference in-person at Hotel Capstone (no virtual option available):

Registration rates:

  • Early Bird Rate $365.00 (in effect until 9/28/25)
  • Standard Conference Registration rate $429.00 (in effect after 9/28/25)
  • Multiple Conference Registrations available soon – register 2 employees from the same organization at the standard rate and get a 3rd conference registration free! (Registrations must be submitted at the same time; must call 205-348-3000 to redeem)
  • The University of Alabama Employee Registration $365.00 (must call 205-348-3000 to redeem)
  • Student Conference Registration – available to undergraduate and graduate students
    enrolled in the fall semester (must call 205-348-3000 to redeem)

Three convenient ways to register:

  1. Online registration link
  2. Register by Phone: 205-348-3000
  3. Register by Mail: Download a printable registration form.

A portion of the invoice amount for this program will go to the Capstone Lifelong Learning Foundation to support activities of The University of Alabama and the Office of Teaching Innovation and Digital Education.

Special Accommodation Requests

The University of Alabama is committed to complying with the Americans with Disabilities Act. Requests for accommodation of physical and/or dietary needs should be made at least 30 calendar days in advance of the program date. Please email your request to professionaldevelopment@ua.edu.

Need our STAARS Vendor Number? Please use VC000118827 for UA Office of Teaching Innovation and Digital Education.

A portion of the invoice amount for this program will go to the Capstone Lifelong Learning Foundation to support activities of The University of Alabama and the Office of Teaching Innovation and Digital Education.

Cancellation Policy

A cancellation charge of 100% of the registration fee will be assessed on cancellations occurring within seven (7) days of the start of this session. Refunds will not be granted after the program has begun. The University of Alabama reserves the right to cancel, postpone, or combine class sections, to limit registration, or to change instructors. Contact the Registration Services department at 205-348-3000 or registration_services@ua.edu to cancel your registration. View the OTIDE Cancellation Policy.

Exhibit or Sponsor at the 71st Annual Human Resources Management Conference

The 71st Annual HRM Conference connects your business with an engaged audience interested in learning & developing their toolbox to be more effective as HR Professionals.

Gold Level Sponsor

Title Sponsor $4,000(1)
  • Exclusive conference sponsor included in all pre- and post-communication as part of the event title
  • Opportunity to deliver brief opening remarks at beginning of each conference day
  • Corporate logo on conference signage
  • Corporate logo banner to run continuously on conference mobile app
  • Opportunity to provide a promotional item for attendees
  • Exhibit Booth with power and Wi-Fi provided
  • 3 full conference exhibitor registrations for all HRM educational offerings, networking reception, breakfasts, lunches, and refreshment breaks
  • 50-word description in the exhibitor directory on the Conference App
  • Post conference attendee contact list
  • Prominent Corporate Logo in program guide, on conference website, & in select emails to attendees
General Session/Keynote Sponsor $3,000 (3)
  • Exclusive sponsor of one of the following: opening keynote, keynote workshop, or lunch keynote
  • Introduce speaker and brief remarks at beginning of the sponsored keynote event
  • Corporate logo on conference signage
  • Corporate logo banner to run in rotation on conference mobile app
  • Opportunity to provide a promotional item for attendees
  • Exhibit Booth with power and Wi-Fi provided
  • 2 full conference exhibitor registrations for all HRM educational offerings, networking reception, breakfasts, lunches, and refreshment breaks
  • 50-word description in the exhibitor directory on the Conference App
  • Post conference attendee contact list
  • Corporate Logo in program guide, on conference website, & in select emails to attendees
Presenting Sponsor $2,500 (3)
  • Presenting conference sponsor included in all pre- and post-communication
  • Corporate logo on conference signage
  • Corporate logo banner to run in rotation on conference mobile app
  • Opportunity to provide a promotional item for attendees
  • Exhibit Booth with power and Wi-Fi provided
  • 1 full conference exhibitor registrations for all HRM educational offerings, networking reception, breakfasts, lunches, and refreshment breaks
  • 50-word description in the exhibitor directory on the Conference App
  • Post conference attendee contact list
  • Corporate Logo in program guide, on conference website, & in select emails to attendees

Silver Level Sponsor

Breakfast Sponsor $2,000 (2)
  • Exclusive sponsor of a breakfast service
  • Breakfast area signage
  • Exhibit Booth with power and Wi-Fi provided
  • 1 full conference exhibitor registrations with access to all HRM educational offerings, networking reception, breakfasts, lunches, and refreshment breaks alongside conference attendees
  • Short description in the exhibitor directory on the Conference App
  • Post conference attendee contact list
  • Corporate Logo in program guide, on conference website, & in select emails to attendees
Lunch Sponsor $2,000 (2)
  • Exclusive sponsor of a lunch service
  • Lunch area signage
  • Exhibit Booth with power and Wi-Fi provided
  • 1 full conference exhibitor registrations with access to all HRM educational offerings, networking reception, breakfasts, lunches, and refreshment breaks alongside conference attendees
  • Short description in the exhibitor directory on the Conference App
  • Post conference attendee contact list
  • Corporate Logo in program guide, on conference website, & in select emails to attendees
Networking Reception Co-Sponsor $2,000 (2)
  • Co-Sponsor of the networking reception
  • Networking reception area signage
  • Exhibit Booth with power and Wi-Fi provided
  • 1 full conference exhibitor registrations with access to all HRM educational offerings, networking reception, breakfasts, lunches, and refreshment breaks alongside conference attendees
  • Short description in the exhibitor directory on the Conference App
  • Post conference attendee contact list
  • Corporate Logo in program guide, on conference website, & in select emails to attendees
Concurrent Track Sponsor $1,500 (up to 3)
  • Exclusive sponsor of a concurrent track which includes 3 sessions
  • Slide recognition on session screens
  • Exhibit Booth with power and Wi-Fi provided
  • 1 full conference exhibitor registrations with access to all HRM educational offerings, networking reception, breakfasts, lunches, and refreshment breaks alongside conference attendees
  • Short description in the exhibitor directory on the Conference App
  • Post conference attendee contact list
  • Corporate Logo in program guide, on conference website, & in select emails to attendees

Bronze Level Sponsor

Conference Bag $1,500 (2)
  • Exclusive sponsorship of the conference bag
  • Corporate logo printed on conference bag distributed at registration
  • Exhibit Booth with power and Wi-Fi provided
  • Opportunity to provide one promotional piece or giveaway to be included in conference bag
  • Post conference attendee contact list
  • Corporate Logo in program guide, on conference website, & in select emails to attendees
Break Sponsor $1,500 (5)
  • Break area signage
  • Exhibit Booth with power and Wi-Fi provided
  • Opportunity to provide one promotional piece or giveaway to be included in conference bag
  • Post conference attendee contact list
  • Corporate Logo in program guide, on conference website, & in select emails to attendees
Concurrent Session Sponsor $750 (up to 15)
  • Exclusive sponsor of a concurrent session
  • Slide recognition on session screens
  • Exhibit Booth with power and Wi-Fi provided
  • Post conference attendee contact list
  • Corporate Logo in program guide, on conference website, & in select emails to attendees

In-Person Exhibitor Opportunities

Corner Exhibitor Booth $750
  • 1 6ft skirted table, 2 chairs, and wastebasket
  • 1 full conference exhibitor registration
  • Wi-Fi & Power provided
  • Short description in the exhibitor directory on the Conference App
  • Post conference attendee contact list
  • Corporate logo included in program guide, on conference website, and in select emails to attendees
  • Virtual booth included
Inline Exhibitor Booth $500
  • 1 6ft skirted table, 2 chairs, and wastebasket
  • 1 full conference exhibitor registration
  • Wi-Fi & Power provided
  • Short description in the exhibitor directory on the Conference App
  • Post conference attendee contact list
  • Corporate logo included in program guide, on conference website, and in select emails to attendees
  • Virtual booth included

On-line Exhibitor Opportunities

Virtual Booth in the Exhibitor Center $300
  • Display area for company logo
  • Display area for company slogan
  • Display area for company description
  • Display area for website, address, and phone number
  • 1 virtual conference exhibitor registration
  • Live product demo integrated in the event app for use (optional)
  • 2 PDF handouts for attendees to access and download
  • Staff member listing with key contact information
  • In-app chat box for searching and engaging with attendee

*All sponsors will receive in-person and online recognition through the event app.

Professional Approvals (proposed) for the 2025 HRM Conference

The conference is planned to meet the various requirements for professional development from the following organizations. See below for the number of proposed CE hours available:

  • Alabama State Bar (CLE): 11.8
  • SHRM: 11.75
  • HRCI: 11.75
  • Alabama State Board of Public Accountancy: 13.4 hours

Questions about the conference?

Contact Mary Patterson for more information. Mary Patterson works in the Office of Teaching Innovation and Digital Education at The University of Alabama as Program Manager, where she assists the OTIDE team in designing and implementing professional development and training programs, industrial training programs, and executive education programs that are offered on-campus, online or onsite at the workplace.

HRM Conference Advisory Committee
  • Ashley Wheeler Huffman – Executive Leadership Coach
  • Barika Hamilton – University of Alabama at Birmingham
  • Brock Phillips – Maynard Nexsen, P.C.
  • Chris Thomas – Regional Development Coordinator, America’s First Federal Credit Union
  • Emily Finlen – Administrative Systems Instructor, The University of Alabama at Birmingham
  • Fabray Turner – Operating Owner, Turner & Associates, LLC
  • Jennifer Hayes – Director, The University of Alabama
  • Kinsey Scharmahorn Diegan – HR Business Partner
  • Lance Lieb – Regions Bank
  • LaVerne R. Thomas – Executive Secretary to the Superintendent and Human Resources Coordinator, Midfield City Board of Education
  • Mary Patterson – Program Manager, The University of Alabama
  • Matthew Scully – Partner, Burr Forman, LLP
  • Laney Yarchack – JDA Promotions
  • Paul Rich – Regional Manager, C.A. Short Company, Retired
  • Spencer Porch – Organizational Development Associate, The University of Alabama at Birmingham
  • Toni Webster – Director of HR, Jimmie Hale Mission
  • Tracy Webster -Chief Executive Officer, Health Med Inc., Impact Life Group